![]() The only time you should skip including a LinkedIn URL is if you need a job right away and don’t have time to polish your LinkedIn profile. But when you provide them your LinkedIn URL, you’re sending them directly to your best online advertisement of yourself. Why? The first thing an employer will do after they read a good resume is to google you-and you have almost no control over what comes up in a search. You could miss out on a great opportunity if you skip this. Why? No employer is going to send paper mail to candidates, and if you put your Cedar City address on an application to work in Las Vegas, New York, or Tokyo, it may work against you. Only list your mailing address if you have an address near the employer that can show you’re a local. You definitely need to include an email address and a phone number so the employer knows how to contact you. If you’d like to be known by a nickname, you can put it in parentheses like this: Victoria (Tori) Johnson. Note that the header on your resume, cover letter, and reference list should be identical. Give the employer your name and contact information at the top of the page in a clear format. Better: Secured facility each weekend by ensuring all equipment was powered off and all doors were locked, resulting in a 0% incidence rate.If you did the work, say that you did the work! Why this is wrong: We’re all assisting someone-you assisted your manager, who assisted the owner, who assisted the regional director, etc.Example of under-representing: Assisted manager to close on weekend shifts.Better: Increased sales by 20% through direct outreach to 500 prior customers by email and phone.Additionally, a claim that you increased sales by 200% in two days sounds highly suspicious. Why this is wrong: Unless you are the business owner and sole employee, you don’t do anything single-handedly.Example of over-representing: Single-handedly increased sales by 200% in just two days.Be careful not to over-represent or under-represent your skills and accomplishments.When deciding what order to list your sections in, put yourself in the shoes of the hiring manager-is your education or your work experience more impressive? The most important information goes at the top, so list education and employment experience from newest to oldest. ![]() (The one exception is if you’re sending it for feedback and revision.) Why? Word documents and Google Docs may look different on each device PDFs look the same across all devices. The only exception is a suspended hyphen. Dashes must always be symmetrical-either a space on both sides, or no space on either side.
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